The Fishin' Magician (excerpt)
By Aaron Kuriioff
Staff writer for the Times Picayune

Local entrepreneur's homemade lures have anglers and fish in a frenzy.

After watching him drown worms for an hour on the banks of Lake Pontchartrain, the locals took pity on the novice angler. They showed him coolers full of fish. They showed him crucial fishing locations. And they told him to call Don Conway.

"This here, this is the secret," said one local, waving a two-inch rubber jig under the novice's nose. "Get yourself some of these, and you'll start tearing them up. Ain't nothing else gonna work."

With three generations of lures on the market, Conway's reputation grew. Soon, anglers began to surround him when he pulled into the Seabrook parking lot, asking for new colors and buying new patterns by the dozen.

The popularity of his wares encouraged Conway to go into business formally about three months ago. He and a partner, Richelle Alverez, applied to the city to form a limited liability corporation called McWay Enterprise. They plan to sell the lures through the mail and over the Internet. Their debut product is Conway's shrimp lure - now called the "Bite Me Shrimp."

(A novice was angling and not having much luck that was how he was introduced to Don Conway' s "Bite Me" lures. The Complete article appeared in the Times Picayune February 9, 2000)

For an archive of the complete article see the Times Picayune ®

McWay Enterprises, L.L.C.
P.O. Box 270 Destrehan, LA 70047
Phone (504)725-1005 E-mail MCWAY ENTERPRISE@AOL.COM
© 2000 McWay Enterprises, L.L.C.

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